Big Apple Circus DATA CARD

The Big Apple Circus, founded in 1977, is a leading presenter of live family entertainment and a not-for-profit performing arts institution. Performing each year in the New York, D.C., Boston and Atlanta Metropolitan areas, the Big Apple Circus has become an annual tradition for many families and a well-known founder of numerous community programs. These culturally active, loyal family buyers typically have children between the ages of 3-13. Over 50% of the buyers are between 35-44 years old. These tech savvy buyers have higher than average household income and enjoy traveling and attending other cultural events.

The file consists of single ticket buyers collected through direct mail and website responses. Big Apple Circus buyers spend an average of $155.00 per transaction.

This file is NCOA’d once a year. Selections available are last 12-month ticket buyers, total ticket buyers, state, SCF, zip code, gender and ethnicity. This file is recommended for family, charitable, magazine, financial services, credit card, business and travel offers.

Counts & Update Schedule

Exchange/Rental	$90.00/M
Minimum Order	5,000
Counts Through	9/25/2008
Total File Subs & STBs	152,501
Last 12-Month Buyers	29,293
Update Schedule	Annually

Available Selections

Series	$5.00/M
State/SCF/Zip	$5.00/M
Gender	$5.00/M
Ethnicity	$5.00/M
Keycoding	$1.00/M

Addressing

Email	$50.00 Flat
P/S Labels	$6.00/M
Magnetic Tape	$25.00 Flat
Cartridge	$25.00 Flat
Cheshire Labels	No Charge

General Comments

Net Name Arrangement: 85% on orders over 50,000 PLUS $7.50/M running charges
Allow 10 business days to process orders
Cancellations: After mail date payment is required in full
Sample mail piece required with EVERY order
Commission: 20% on base rate to authorized brokers

Contact

Joni Goldbach

jgoldbach@enertexmarketing.com | Tel: 212-532-1633 | Fax: 212-532-1878

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For specific information about having your mailing list managed by Enertex Marketing, please call us at 212-532-1610.

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