PAPER MILL PLAYHOUSE DATA CARD

The immensely popular Paper Mill Playhouse specializes in shows with broad popular appeal, including such hit musicals as "Guys and Dolls" and "Ragtime." Their loyal audience, drawn from the affluent suburbs of New York City, has named Paper Mill Playhouse "The State Theatre of New Jersey."

This file consists of subscribers and single ticket buyers collected through Direct Mail responses. The majority of these buyers live in New Jersey. Paper Mill's buyers spend an average of $250.00 per transaction.

This file is NCOA'd twice a year. Selections available are last 12-month buyers, state, SCF, zip code, gender and ethnicity.

Demographics: Average household income: $175,000/year, Average Age is 52.

Counts & Update Schedule

Exchange
Rental	$90.00/M
Minimum Order	5,000
Counts Through	9/21/2007
Total File	122,264
Last 12-Month Buyers	21,108
Family Buyers	6,688
Update Schedule	Quarterly

Available Selections

State/SCF/Zip	$5.00/M
Gender	$5.00/M
Ethnicity	$5.00/M
Keycoding	$1.00/M

Addressing

Email	$35.00 Flat
P/S Labels	$6.00/M
Magnetic Tape	$25.00 Flat
Cartridge	$25.00 Flat
Cheshire Labels	No Charge

General Comments

Net Name Arrangement: 85% on orders over 50,000 PLUS $7.50/M running charges
Allow 10 business days to process orders
Cancellations: After mail date payment is required in full
Sample mail piece required with EVERY order
Commission: 20% on base rate to authorized brokers

Contact

Jill Amato

jamato@enertexmarketing.com | Tel: 212-532-1633 | Fax: 212-532-1878

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For specific information about having your mailing list managed by Enertex Marketing, please call us at 212-532-1610.

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