Enertex Marketing provides direct marketing campaign planning and execution, data processing, list brokerage and list management services. Our consulting services are full service, beginning with the research and development of results driven direct marketing plans that are custom tailored to individual client needs. We take your campaign through development, execution, and conclude with detailed response reporting to analyze return on investment.
In addition to consultancy and list management services, we offer premium data processing and analysis services including deduping, demographic and geographic targeting, PRIZM coding, telemarketing and email append.
Premium Data Services Include:
Data Maintenance & Campaign Execution – Direct Mail & Telemarketing
- Data Entry
- Data Mining
- File Conversion
- Generation of Mailing, Telemarketing, and Email Files
- Generation of Renewal Subscriber Forms
- Masterfile Database Creation and Maintenance
- Merge/Purge: Deduping and Supressing
Custom Projects – Development Campaigns
- Custom Programming
- Database creation/maintenance
- Data Migration
Database Updates – Keeping Data Clean & Updated
- Deceased Flagging
- Do Not Mail/Call coding
- National Change of Address
- Telephone Number Maintenance, Verification, and Appending
- Email Enhancements
Analysis – Getting to Know Your Audience
- Census Data Enhancements
- Customer Crossover Reporting
- Date of Birth Appending
- Demographic Appends
- Email Appends
- Geographic Density Reports
- Micro Targeting Prospects
- Patron Tenure Analysis
- PRIZM Cluster Code Appending
- Response Reports
- Upgrading of Patron
- Targeted Response Improvement Method